We build landing pages that convert
cold traffic into qualified demand
ConvertLab handles strategy, copy, design, and development so your team can focus on scaling campaigns with confidence.
4 reasons teams switch to ConvertLab
Full-funnel thinking, not single-page design
Every page is built around your campaign objective, audience awareness stage, and post-click journey so intent does not get lost.
Education-first messaging that drives trust
We structure pages to answer buyer objections quickly, making the next action feel obvious instead of forced.
Fast, lightweight experiences on every device
Our pages are optimized for real-world traffic quality, from premium mobile devices to unstable network conditions.
Creative aligned to channel and ad angle
TikTok, Meta, Google, and affiliate traffic each get tailored post-click narratives that match acquisition intent.
Maximize Conversion
Why teams choose ConvertLab landing pages
Reduce friction across the customer journey by cutting unnecessary clicks and clarifying what to do next.
With ConvertLab
3 steps
Tighter flow and fewer drop-off points before conversion.
Typical setup
6 steps
Longer journey that increases friction and abandonment.
Why teams trust ConvertLab
We are conversion-focused landing page specialists.
Founder Alex Mercer has helped DTC and B2B brands generate over $40M in attributable revenue from campaign-specific landing pages.
After leading hundreds of launch experiments, Alex assembled a cross-functional team of strategists, copywriters, designers, and developers to build pages that move fast and perform under pressure.
Proven outcomes
The numbers our clients care about
Lower customer acquisition costs on Meta campaigns.
Average click-through rate from landing page to checkout.
Increase in LTV from campaign-led customer cohorts.
Average paid media budget scaled after page optimization.
*Early client benchmarks. Performance varies by traffic quality and offer.
What happens after you buy a ConvertLab page
Complete onboarding brief
A focused brief captures goals, audience, positioning, and constraints so the team can execute quickly.
Kickoff and alignment call
We align on success metrics, conversion targets, and launch timeline with your marketing owner.
Strategy, wireframe, and copy
We build a conversion narrative from top-of-page promise to proof and CTA hierarchy.
Responsive design and QA
Desktop and mobile layouts are polished, tested, and refined for clarity, speed, and visual consistency.
Build, handoff, and launch
We ship production-ready files and support launch so your team can start driving traffic immediately.
Why it works
Benefits beyond a prettier page
Higher conversion efficiency
Conversion-first layouts and messaging reduce drop-off and increase qualified actions from paid traffic.
Fast launch velocity
Campaign pages are designed, developed, and delivered in weeks, not quarters.
Built for every screen
Responsive layouts and performance optimization protect ad spend across mobile and desktop traffic.
Expert support included
Your team gets launch guidance and post-launch optimization recommendations from specialists.
Pricing
Choose the ConvertLab package that fits your stage
Both packages include strategy, copy, design, and development. Pick the level of optimization support you need.
Launch with confidence
Base Package
Best for first-time landing page launches
Ideal for teams that need a high-performing campaign page launched quickly.
What's included
- Conversion-focused page architecture
- Responsive desktop and mobile design
- Technical SEO and speed baseline
- Lead form or checkout CTA integration
- Up to 3 revision rounds
- Domain and SSL setup support
Scale with data
Growth Package
Best for paid acquisition programs
Built for teams actively buying traffic who need ongoing optimization leverage.
What's included
- Everything in Base Package
- Analytics and event tracking setup
- Meta Pixel and conversion signal mapping
- Two A/B test variants
- Performance report and recommendations
- Monthly optimization support for 3 months
Every build is conversion-focused and designed to be editable by your marketing team.
Ready to launch pages that improve ROAS, CAC, and confidence?
How we compare
ConvertLab vs internal and traditional alternatives
Your main site cannot speak to every audience segment. ConvertLab gives each campaign a focused, high-intent experience.
ConvertLab Recommended | In-house team | General LP agency | |
|---|---|---|---|
| No internal production bandwidth required | Sometimes | ||
| Outside-in customer messaging perspective | |||
| Specialized LP operators with deep test history | Sometimes | ||
| Formal QA for speed, tracking, and launch readiness | Sometimes | ||
| Easy for marketing to edit post-launch |
Testimonials
What teams say about working with ConvertLab
"ConvertLab helped us test messaging angles quickly without disrupting our core site. Conversion rate jumped within the first month."
Courtney Tell
CEO, Noil
Performance snapshot
Numbers that validate the process
Measured outcomes across launch and optimization engagements
Landing pages delivered
Across DTC and B2B programs
Leads generated
Attributed to campaign pages
Average conversion uplift
Compared with legacy pages
Client satisfaction
From post-launch surveys
Want similar outcomes? Let's talk.
FAQ
Common questions before launch
Everything teams ask before choosing a package
Still have questions? We can help.
Interactive calculator
Estimate your upside from a higher-converting landing page
Model the impact of conversion improvements on lead volume and cost efficiency.
Typical page performance
With ConvertLab optimization
Ready to improve these numbers?
*Calculator uses example benchmarks from prior ConvertLab engagements.